Every free tool, with its real limit
The complete list — grouped by what you'd use it for, each limit quoted from HubSpot's official Product & Services Catalog in August 2026. One free account covers all of it: up to 2 users, no time limit.
| Tool | What you get | The limit |
|---|---|---|
| Sell & organize | ||
| CRM & contacts | Contacts, companies, deals and tasks with full activity history; Gmail, Outlook and Exchange connect directly | 1,000 contacts* |
| Deal pipeline | A visual sales pipeline — drag deals through your stages | 1 pipeline |
| Task management | Follow-ups tied to contacts and deals, with due dates | Included |
| Mobile app | Full CRM on iOS/Android, plus business-card scanner and caller ID | Included |
| Other records | Room for everything that isn't a contact | 1M records |
| Reach people | ||
| Email marketing | Drag-and-drop bulk email with personalization and analytics | 2,000 sends/mo |
| Forms & pop-ups | Standalone, embedded and pop-up forms, straight into the CRM | Branded |
| Ads, one dashboard | Connect Meta (Facebook & Instagram), Google & LinkedIn ad accounts; see spend, performance and which ads turn into customers without opening each network. Create lead and website-traffic ads from inside HubSpot; retarget your site visitors | 3 accounts |
| Live chat & bots | Chat widget plus ticket, lead-qualification and booking bots (no custom branching) | Branded |
| Meeting scheduler | A personal booking page synced to Google or Outlook calendars | 1 link |
| Website + hosting | 30 landing pages, 30 website pages, blog with 100 posts — on managed hosting with SSL, CDN and firewall | Branded |
| See who's interested | ||
| Email opens & tracking | Real-time open alerts; 1-to-1 email logged to the record | 200 alerts/mo |
| Contact activity | Each contact's page views, form fills, chats and emails on one timeline | Included |
| Buyer intent | Which companies visit your site, and which fit your target market | Included |
| Money & support | ||
| Shared inbox & ticketing | One team inbox for email and chat, with a real ticket pipeline | 1 inbox |
| Invoices & payments | Invoices, automated overdue reminders, payment links (US & UK, via connected Stripe†) | Included† |
| QuickBooks / Xero | Two-way invoice and payment sync (Xero in beta) | Included |
| Learn & AI | ||
| HubSpot Academy | Every course and certification in the library, free with an Academy account | All of it |
| Breeze AI assistant | Lead and customer insights, content drafts, routine-task help inside the CRM | Included |
| Reporting | Pre-built marketing, sales and service dashboards | 10 × 50 reports |
| Integrations | Slack, Messenger, data sync for select apps, and the app marketplace | Included |
| The small print — still free | ||
| Templates & snippets | Save reusable emails and canned replies for chat and email | 3 + 3 |
| Contact groups (lists) | Smart groups that update themselves, plus fixed ones | 10 + 1,000 |
| Custom fields (properties) | Track the details unique to your business | 10 |
| 1-to-1 email | Send email straight from a contact's record | Branded |
| Reply & health tracking | See who replied; watch your sender reputation | Included |
| Projects | A shared project board next to your customer data | 1 pipeline |
| Product library | A list of what you sell, with prices | 100 items |
| Cookie banners | Consent pop-ups with geotargeting | 100 |
| Multi-language pages | Linked language versions of your pages | 3 languages |
| Imports & exports | Bring data in and take it out, free | 50/day in · 300/day out |
| Calling hookup (SDK) | Connect an internet-calling provider to the contact timeline | Bring your own |
*Applies to free accounts created after September 2024; older free accounts kept the previous 1,000,000-contact allowance. †Stripe's processing fees plus a 0.75% HubSpot platform fee per transaction. Records show the last 30 days of activity on free — that and the other walls are on the honest limits page.
Source: HubSpot Product & Services Catalog and hubspot.com/pricing, checked August 2026. HubSpot's signup page is here.